See more
Tampax items: Was
Tampax the first French commercial tampon?
Tampax
menstrual tampons, 1938, France and U.S.A.
compared. American ad from August 1965 - nudity in
an ad: May 1992 (United
Kingdom) - a sign
advertising Tampax during World War II - the
original patent
- an instruction
sheet from the 1930s
See a Modess True or
False? ad in The American Girl magazine,
January 1947, and actress Carol
Lynley in "How Shall I Tell My Daughter"
booklet ad (1955) - Modess
. . . . because ads (many dates).
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Magazine ad
in Marie Claire, 14 October 1938
France
A Dutchman who has generously
contributed many items and scans to
MUM contributed these scans, plus
some commentary.
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Below:
Ad from Marie Claire magazine, 14 October
1938. Size unknown.
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Below:
My translation.
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Women finally know
Freedom!
Tampax eliminates pads, belts and pins
Have you tried Tampax? The tiny tampon
of compressed surgical cotton that so
many women have already adopted finally
gives a practical solution to the
tyrannical hygienic problem that's posed
several days each month.
Eliminating pads, belts and pins, Tampax
is worn internally. Each tiny
tampon is inside a small applicator tube
that facilitates placement. Tampax is
invisible under the lightest dress, the
most clinging dress. The woman who uses
it it completely unaware of it and yet
Tampax assures absolute protection.
It's a revolution, a true emancipation
for women, who are freed from all
irritation, from all discomfort, from
all unease. Tampax makes her truly
forget the only inconvenience of being a
woman!
TAMPAX IS TRULY HYGIENIC
Adopting a principle known to
gynecologists, Tampax assures a more
rational, more rigorous hygiene,
answering all medical concerns. All normal
women can use Tampax.
TAMPAX Menstrual Tampons
SANITARY PROTECTION BY INTERNAL
ABSORPTION
PHARMACIES - HERBALISTS -
PERFUME STORES -
DEPARTMENT STORES
[LEFT COLUMN]
FRANCS: 15
BOX OF 10
suffices for the month
FRANCS: 5
BOX OF 3
for the purse
A trial box will be sent to you postage
paid. Write C.E.G.M.
(Tampax M.C.), rue du Bac, Asni�res
(Seine) while enclosing 5
francs in stamps or check.
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Also
from 1938:
Three
more French Marie Claire Tampax ads
and a countertop display ad.
Dutch
ads (and here)
for Tampax.
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More
Tampax items: See instructions
for the 1936 Tampax - See Dutch
Tampax ads from 1938 (and here,
virtually identical to a contemporary
American ad) - American ad from August 1965
- nudity in an ad: May 1992 (United
Kingdom) - a sign
advertising Tampax during World
War II - the original patent
- an instruction
sheet from the 1930s
copyright 2014 Harry Finley
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