Unlikely to appear in America: Dutch tampon ad (August, 1979) showing blue liquid and nudity & meaning of its name "Amira."

A British Tampax ad using nudity (1992) - And see other ads directed at teenagers.

See a Modess True or False? ad in The American Girl magazine, January 1947, and actress Carol Lynley in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
No, the tampon can't lostSome MUM site links: homepage | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religi�n y menstruaci�n | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruaci�n | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versi�n en espa�ol de los siguientes temas: Anticoncepci�n y religi�n, Breve rese�a - Olor - Religi�n y menstruaci�n - Seguridad de productos para la menstruaci�n.

See the original Museum of Menstruation, a cartoon visit,
the museum's future, and reaction to it and this site.

Ad for Freedom menstrual pads
France, 1970s?
Magazine unknown

Kimberly-Clark made Freedom pads and tuned its ads
to its French audience while making its Kotex advertising
to suit its long-time American viewers. Great ideas!

Does France differ from America culturally? Is the Eiffel Tower
 French?

It's amazing that Americans are allowed to look at
 menstrual hygiene ads.

The ad below when compared with the American Kotex ad shows
such a difference.

Even more striking are European attitudes toward
nudity.

See a series showing the importance of white in ads.
Below: From an unknown magazine probably from the mid 1970s.

My translation:




Freedom. To live simply.































[Under photo]
Freedom, an adherent protection that lets you act, move, live.
Freedom is safety, comfort, discretion. Freedom has a complete range: Freedom for normal flow, Freedom mini for light flow, Freedom maxi for heavy flow.

Freedom
Feminine protection guaranteed by Kotex.

[Under drawing]
1. Narrow shape
2. Covered in a very soft envelope
3. Double absorbent napkin.
4. Separating sheet.
5. Two adhesive bands.
6.  Impermeable sheets on the sides for absolute security.
Below: Not to put too fine a point on ... Oh, let's
put too fine a point on it!
French ad:
Joie de vivre!
American ad:
OMG!!!

Everyone smiles including the missing person in the French ad. What is the American male thinking?
Truth-telling white pants for both. To show some modesty a shadow falls over the crotch of the American woman. No such ambivalence in the French ad.

And both are from Kotex.

See a series showing the importance of white in ads.

Unlikely to appear in America: Dutch tampon ad (August, 1979) showing
blue liquid and nudity & meaning of its name "Amira."

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