See a Tampax tampon ad a week later in the same magazine. Wrapped Kotex pad from dispenser, 1930s, U.S.A. Compare a more somber American ad for Kotex from five years earlier More Midol: Midol booklet (selections), 1959, and Midol ad, 1938 HOMEPAGE CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could? Some MUM site links: HOMEPAGE | MUM address & What does MUM mean? | Email the museum | Privacy on this site | Who runs this museum?? | Amazing women! | Art of menstruation (and awesome ancient art of menstruation) | Artists (non-menstrual) | Asbestos | Belts | Bidets | Birth control and religion | Birth control drugs, old | Birth control douche & sponges | Founder bio | Bly, Nellie | MUM board | Books: menstruation & menopause (& reviews) | Cats | Company booklets for girls (mostly) directory | Contraception and religion | Contraceptive drugs, old | Contraceptive douche & sponges | Costumes | Menstrual cups | Cup usage | Dispensers | Douches, pain, sprays | Essay directory | Examination, gynecological (pelvic) (short history) | Extraction | Facts-of-life booklets for girls | Famous women in menstrual hygiene ads | FAQ | Feminine napkin, towel, pad directory | Founder/director biography | Gynecological topics by Dr. Soucasaux | Humor | Huts | Links | Masturbation | Media coverage of MUM | Menarche booklets for girls and parents | Miscellaneous | Museum future | Norwegian menstruation exhibit | Odor | Olor | Pad, towel, napkin directory | Patent medicine | Poetry directory | Products, some current | Puberty booklets for girls and parents| Religion | Religión y menstruación | Your remedies for menstrual discomfort | Menstrual products safety | Sanitary napkin, towel, pad directory | Seguridad de productos para la menstruación | Science | Shame | Slapping, menstrual | Sponges | Synchrony | Tampon directory | Early tampons | Teen ads directory | Tour of the former museum (video) | Towel, pad, sanitary napkin directory | Underpants & panties directory | Videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | Washable pads | Read 10 years (1996-2006) of articles and Letters to Your MUM on this site. Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación. nefa menstrual napkins (damesverband), the Netherlands, 18 February 1967, ad in Libelle magazine Besides cleaning up its logo from 1938 (here), this ad shows a much cooler model, not the possibly ecstatic earlier woman - but still "Dutch" looking. Just a few years years later Dutch menstrual products manufacturers began showing people of color - and men! - reflecting immigrants from outside Europe and a typically Dutch openness to sex and the sexes. See another Nefa ad that spotlights women's fashion. The Dutch contributor of so many things to MUM kindly sent this ad. See a Dutch o.b. tampon ad from 8 years earlier that points out that o.b. can mean more than one thing! Read the translation underneath the ad. My translation: nefa brings young allure 21 February [1967] before the news at 10:30 pm on Netherlands II [channel]. Be self confident in great fashion . . . in the most up-to-date fashion. For instance, in this cheerful model. Designed for the woman of 1967 by Sophie and Johnny. --Self confident with comfort '67: nefa from now! Modern and soft and more absorbent like no other. With unique comfort, like the perfect fit, which holds its shape. And with the new no-odor [English!] (which disinfects at the same time) for imperceptible safety! nefa the most purchased brand: available in drugstores, pharmacies [which also sell prescriptions; drugstores don't, the same as in Germany], drapers [a dealer in clothing and dry goods] and specialty shops. See this model also in "Living Bodies" . . . 21 February, before the news at 10:15 on Netherlands II. Did you notice that the text uses exclamation marks only when promoting nefa, not the dress? See a Dutch o.b. tampon ad from 8 years earlier that points out that o.b. can mean more than one thing! Wrapped Kotex pad from dispenser, 1930s, U.S.A. © 2007 Harry Finley. It is illegal to reproduce or distribute any of the work on this Web site in any manner or medium without written permission of the author. Please report suspected violations to [email protected]